Investing in a photoshoot

Recently Annette Kerstin Patko posted another great headshot on Instagram, and it incentivized me to set up an appointment with her. Six years into this solopreneurship venture, it was time to invest in a professional headshot.

The headshot originally featured on my web site was taken before I made my jewelry, and during an impromptu workshop break.

Then I used a cropped and photoshopped post-haircut selfie for a while (shocking, I know) for the various ads and small features I appeared in.

So after my latest coloring adventure at ChromaK8, I set up an appointment with Bordeaux Studio.

Annette instructed me to bring solid color tops, and she picked out the ones that worked out best on camera and with the purple streaks.

Then makeup artist Amy Banas set to work making my face camera ready.

I hardly ever wear makeup, but I know that for the camera lights, evening out skin tone and making the eyes and lips pop is crucial, so this was a fun investment.

Soon I was ready for the test shots, where lighting and shadows were tested to both touch up my makeup some more and to ensure the camera settings were right.

I paired each top with different pendants, and had fun with the various poses Annette instructed me to do to feature the jewelry. Annette did some really cool artsy shots that I am excited to see.

To me, the a professional photoshoot is an investment to make my business more visible, and be ready for any calls about magazine an blog interviews that might come my way (since the Evanston Woman feature caught me off guard).

It also helps me to realize that I can and should be seen. I pretend that people like my jewelry and focus on that during the art fairs, but ultimately buyers also want to connect with the maker, which means that I as a person need to be visible.

Annette has done a beautiful photo series about Evanston Women, Women of Substance, that was on display last year.

She often documents city-wide events like the Evanston bi-annual wine walk and holiday lighting ceremonies. She also works on weddings and special events, so check out her page and see what you need!

I had a blast and look forward to seeing the final results and figuring out what to use my new photos for!

Selfies may be trendy and fun, but for business, a professional picture is best!

Etsy-fying

Sometimes I forget that a startup takes more time than anticipated. That you need to envision it, plan it, and double it—money and time—just like a remodeling project and other things with numerous moving parts. I am remodeling my life, after all.

“She was never meant to be a common creature —
extraordinary takes time.”

~ Curly Girl Design

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The crazy weather here has had me all mixed up energetically, with gloomy skies and humidity making me feel sluggish and the whipping winds and rainstorms creating restlessness. But I push on, trying to plan for what’s next.

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Only now I am realizing that after spending so much time on Custer Fair preparation it is normal to have a bit of post-deadline blues, and to feel purpose-less when the big event has passed.

“What is success?
I think it is a mixture of having a flair for the thing that you are doing;
knowing that it is not enough, that you have got to have hard work
and a certain sense of purpose.”
~ Margaret Thatcher

This week I am preparing the remaining Custer pieces to be uploaded onto Etsy.

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Photographing them is fun, because you see new shapes in what seemed to be abstract pieces.

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Coming soon to Etsy: Infinite Love Hug by Maike’s Marvels

Getting the ‘modeling’ shots right is still a lot of trial-and-error, and feels a bit narcissistic at times. But I do not feel bad about my neck!

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Naming pieces is harder, because there are so many of them right now. It is hard to be witty when writing a lot of listings at a time. I always feel like other people have much better descriptions of their art than I do. So I quote Roosevelt like a mantra: I am doing what I can with what I have, where I am.

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All the posing, photographing and listing loading is making me feel ‘behind’ on other things, like tending to the house and getting back into the studio.

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I got more feather butterflies in and look forward to seeing how they want to be wrapped.  There are numerous other ideas milling about in my head, along with suggestions from others, and I have to calm my hyper brain down to not completely frazzle myself.

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Meanwhile kids are celebrating summer outside, having me long for those carefree vacation days. Cue the internet from which various messages are telling me to take a breath and stop twirling and shoulding so much.

“Go, live.  Be gentle with yourself and with others.”
~ Being Breath

OK

So I’m going to be nice to myself and actually turn the remaining Independence Day week into a true holiday. I have a short trip scheduled, which is a good impetus to take a brain-vacation.

“Smile because something makes you smile.
Laugh because you’ve surrounded yourself
by people who make you laugh,
and they’re funny [bleep] people, and you’re happy to be with them.
Dance because you’re drunk at a big dance party
with your friends and Michael Jackson is playing,
not because ‘no one is watching.’
Everyone is watching.
We’re at a [bleepin’] party. That’s how parties work.”
~ Katherine in
Twelve Habits of Happy, Healthy People
Who Don’t Give a Shit About Your Inner Peace

Enjoy the Fireworks tomorrow, and have a good Independence Day Holiday yourself.